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VC Funds Are Not Buying Supply Chain. They Are Buying a Job Title.
The argument is simple. There is no single supply-chain market for these funds. Each fund backs companies that sell one workflow to one buyer: a fleet manager, a procurement lead, a retail logistics director, a port engineer. A vendor who pitches the fund instead of that buyer is in the wrong room. PitchBook put $2.7 billion into supply-chain and logistics technology across 85 deals in the fourth quarter of 2025. Gartner’s April 2024 forecast had annual spend on supply-chain

Evan Porter
2 days ago
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